What Makes a Great Guest Post?

You are welcome to submit your ideas for a guest post to Private Practice from the Inside Out. 

If you have something of value to share with my readers, guest posting can be a terrific way to gain visibility and traffic to your own website.

The very best way to get started with a guest post here is to send an email with your 2-3 best titles for the post. 

I’ll be happy to bounce some ideas around with you to help you maximize the opportunity to meet and engage with my readers.

Whether I’ve extended a personal invitation to you or I have accepted your offer to guest post here, please take some time to familiarize yourself with this blog and my online community. 

Your success in guest posting is my success in guest hosting . . . and I want us both to succeed!

Private Practice from the Inside Out is a Unique Community

• The Private Practice from the Inside Out community hosts almost 20,000 unique visitors with over 42,000 page views each month [as of 03-02-18].
• The audience you are writing for is a cross-section of mental health professionals who are interested in building / growing their private practices. 

  This includes psychiatrists, psychiatric nurses, professional counselors, social workers, addictions specialists, psychologists, creative arts therapists (including movement/dance, drama, music, and art therapists), mental health professionals-in-training, and others.

• Many of the readers in this community have been in private practice and on online for years; don’t underestimate their business experiences and online sophistication when writing your post.  And, don’t forget to address the needs of seasoned professionals.
• If you are a professional who is in some way peripherally connected to or allied with the field of mental health, your guest posts are also welcome here.  Attorneys, massage therapists, dentists, physicians, religious leaders, accountants, educators, productivity experts, professional organizers, and others have much to contribute to this blog and I am eager to host your voice here.  Don’t be shy.  Step right up!  As I said, we are a unique and growing community.  All voices are welcome.
• This online community is easily engaged and eager to learn if you are willing to do your part.

Private Practice from the Inside Out Posts are Helpful

• My audience of mental health professionals seek positive, useful, and actionable information and inspiration related to building and running a successful private practice and attracting great clients.
• Do you have a cautionary tale to tell?  Help us not fall into the same holes that you did!
• Can you share new resources with us?  Tell us what they are and where we can find them!
• Is there something that you see your colleagues struggling with that comes easily to you?  You must know things we don’t know!
• Have you learned about shortcuts that can make the journey easier?  We’re all ears for shortcuts!
• Are there ways to do what we do even better?  Then, challenge us to move forward!

Private Practice from the Inside Out Posts are Unique

• Meaty and pithy posts of substance do very well here.  They give us something to think about!
• Take some time to familiarize yourself with the archives of this blog.  Look for the holes i.e. subjects that have not been tackled yet.
• Consider sharing a perspective that is different from the ones that have been posted already.  New and fresh ideas always stand out and excite the readers.  Give them something to talk about!
• Out-of-the-box and even controversial content is welcome. Feel free to challenge both me and my readers.  There are many ways to grow a private practice!
• All material should be your original thoughts and writing.
• Recycled posts are not welcome here.

Private Practice from the Inside Out Posts are Well-Written

• My readers are picky and I am, too.  Make sure that you proofread and edit your own work.  Grammar, spelling, and punctuation matter.  Clarity, style and tone do, too.
• I will provide a final edit of all guest posts.  If I make any corrections of substance, I will return your submission to you for your final approval.  It is not my intent to misrepresent you, your knowledge, or your writing ability.
• You will increase the likelihood that your post is read by using lists, bullet points, subtitles, and short paragraphs (rather than a traditional, longer writing styles.) I may choose to include these if you do not.

Private Practice from the Inside Out Posts are Linked / Properly Credited

• Credit all sources and assets related to your post.
• Internal linking is appreciated. Include, if appropriate, a link or two to other posts within this blog. (If you don’t, it’s likely that I will.)
• Suggest quality links to other relevant posts on the internet that will benefit and engage my readers.
• Link littering and self promotion are not welcome here.
• You are welcome to include one quality link back to your own site if appropriate and directly relevant to your content.
• Affiliate links are not permitted in guest posts.
• My readers tend to appreciate posts ranging from 1000-2000 words.  Should you submit a guest post longer than that, I may choose to break it up into several smaller posts or a series.

Making the Most of Your Guest Post on Private Practice from the Inside Out

• Part of your commitment when guest posting here includes engaging with readers on this blog who comment on your guest post.
• Plan on being available the day it is posted to “check in” and respond to those who comment.  This is a terrific way to build good will among my readers and interest in your own web site and web presence.
• If it is not possible to “check in” on commenting after you post goes “live,”  please let me know.  I may be able to alter the posting schedule to better accommodate your availability.
• Promote your guest post to your email list and on your own website within 24 hours of your post going live.
• Once your guest post is “live,” tweet about it.  Pin it on Pinterest.  Post it on Facebook.  Comment on it in Google+.  And, start a discussion about it on LinkedIn.
• Tell your colleagues, family, and friends that your guest post is available and encourage them to leave comments and share it elsewhere.
• Your guest post is a terrific way for my readers to find a new resource in you; and, it is a terrific way for you to build your online authority with your own readers!
• If your guest post is well-received by my readers (meaning it generates considerable dialogue), you are welcome to submit future possibilities for guest posts.

The Other Stuff You Need to Know . . . .

• You are encouraged to suggest a title and send a photo / imagery to be included.  However, I may or may not choose to use your suggestions.
• Include a bio  [Maximum of two sentences not to exceed 160 characters including spaces describing your experience, expertise, and/or research interests.] with one link back to your website that I can include with your post.
• Send a small (and fun) head shot to include with your post.
• Once you have completed your final draft of your guest post, send it in a Word.doc format, your head shot, and your bio as an attachment in an email to Tamara@TamaraSuttle.com.
• By submitting your article for inclusion in this blog, you are granting Tamara Suttle the right to publish this guest post and excerpts of it on www.TamaraSuttle.com and / or other websites operated by Tamara Suttle and in all media now existing or hereinafter to be created by Tamara Suttle.
• Syndication of your guest post on any website owned by Tamara Suttle will include a reference to you as the author and, if possible, a link to your professional website.
• You also grant Tamara Suttle the right to make editorial changes and corrections to your article.
• You will be notified once your submission has been received and is accepted for publishing.
• Other guest posts are already in the queue so it may be several months before your guest post goes live.
• You will be notified several days prior to your post being published so that you can begin publicizing it to your own email list, on your blog, and via other social media venues.  This will maximize the traffic that sees your post.
• You agree to not publish this post anywhere else online (including on your own websites) without the written permission from Tamara Suttle to do so.  Google frowns on the use of duplicate content and can penalize us both if this occurs.

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