The 70-20-10 Rule
Whether your services include training and educational components or you offer public speaking as a marketing tool or you simply sit in an office from 9-5 providing traditional counseling, you need to know the 70-20-10 Rule. This is a learning development concept that came out of {...}
READ MORE
Social Media LoveFest For Mental Health Professionals And Coaches
Here's the Deal!
From talking with many of you over the last two years, I know that our community here at Private Practice from the Inside Out falls into two camps. You are either new to private practice (i.e. been in business for yourself <5 years) and are wanting to attract more clients or {...}
READ MORE
Marketing Checklist: Is Your Head Shot Appropriate And Authentic?
After reviewing hundreds of mental health professionals' online marketing efforts, I've seen what may be keeping your ideal clients from picking up the phone to call you.
That's why I've asked my colleague and professional photographer, Dana Rogers, to offer her thoughts on how to think about your {...}
READ MORE
Mental Health Attorney Responds To Psychotherapists’ Use of Social Media
Mental health attorney, Denis Lane, was kind enough to answer my call for a mental health attorney that could respond to The Washington Post article that addressed social networking here. Denis has responded by addressing problems associated with therapists’ personal information being posted on the {...}
READ MORE