Many of you may be able to relate to this email I received from Kate Nesterwitz in Philadelphia, Pennsylvania. Kate has just finished up her Masters degree in Couple and Family Therapy at Thomas Jefferson University and plans to specialize in sex therapy. She writes . . .
I came across your page {...}
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Cover Letter
Another Strategy For Marketing To The Educational Community: Collaborating With Your Competitors
As you develop your marketing strategies for working with the educational community, don't forget to consider collaborating with your competitors.
Begin by asking professionals in education for the names and contact info of other health professionals they work with.
Contact those individuals {...}
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How To Build A Great Marketing Kit Series (10) – A Personalized Cover Letter
This is the tenth part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
Professional marketing kits always contain a personalized cover letter. This allows you to tailor your introduction directly to your potential {...}
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How To Build A Great Marketing Kit Series
This is the introduction to an 11 part series to help you
build a great marketing kit.
What do you need to take with you when you are marketing your practice to other professionals?
A business card
Your professional bio (NOT a resume) – to highlight your expertise
A menu / {...}
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