In the midst of your strategizing for your 2010 marketing plan, you need to gather what I call supporting data. This is a file that contains information that might help a potential referral source or client choose to work with me. One type of data that goes into my file are articles and research related to the niche, domaine, and services that I offer.
Here is an article by Raymond A. Levy and J. Stuart Ablon in the
Scientific American that cites research concluding that clients feel better, function better, and are more flexible in managing life challenges as long as three years post-termination of psychodynamic psychotherapy.
This is an article that is going into my Supporting Data file. Perhaps it should also go into yours.
Do you have other articles / items that might be useful to the rest of us? If so, share them with us right here.
Please share your thoughts!