Last month I spoke to Regis University's Chi Sigma Iota, the counseling honor society, in Broomfield, Colorado on the topic of Mining for Your Niche. Several of those in attendance asked for a reading list on niching. Here are 4 of my favorite books on the topic.
The Brand You 50: Fifty Ways to {...}
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Books
The Seven Deadly Sins of Social Media
[Hi, gang! I've been out of town on the Western slopes of Colorado for a few days. Just now getting back to chat with you here on the blog.]
I just read an excerpt of Steven Stratton's new book, Unmarketing: Stop Marketing, Start Engaging in which he talks about some of the many ways you can go {...}
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Nuggets From Marketing For The Mental Health Professional
My e-friend, David P. Diana, was kind enough to send a copy of his new book to me. I've only read one hundred pages into Marketing for the Mental Health Professional but already I can tell you that it is an excellent addition to your practice-building library.
As David notes in the preface, this {...}
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David P. Diana’s New “NOT Most People” List
Do you know David P. Diana ? He is my e-friend and colleague down in South Carolina but you may know him as a Licensed Professional Counselor, marketing consultant and coach, or just a best selling author. Twice each year, David posts his list of mental health professionals who are doing things in {...}
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