This is the fourth part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
Your marketing kit needs a single sheet of paper listing a menu, description of services, and fees so that potential referral sources can easily {...}
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How to Build a Great Marketing Kit Series (3) – Your Professional Biography
This is the third part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
For those of us who have spent half of our lives in academia, our stories about our professional lives can become monotonous and predictable rather {...}
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Do You Know Who Your Shortcuts Are?
Although I've been posting on this blog for almost two months now, I'm only now getting ready for MY BIG LAUNCH. Yes, that's right . . . I've been secretly writing away, learning, practicing, and really just figuring out how this whole blogging thing is going to work for me.
Today, as I'm {...}
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How To Build A Great Marketing Kit Series (2) – Your Business Card
This is the second part of an 11 part series on How To Build A Great Marketing Kit.
Read the introduction here.
No marketing kit is complete without a professional business card.
(I tell clients to design and purchase their business cards long before they get out of graduate school.)
If {...}
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