Even if you are doing many things "right," you can still end up destroying your private practice. Here's the 5 top ways you can blow it up fast:
# 5 - Don't change things up.
Keep doing the same old things you used to do when you started in the business 20 years ago. Be predictable i.e. boring. Keep {...}
READ MORE
How To Build A Great Marketing Kit Series (5) – Article Reprints About You
This is the fifth part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
The next items that you want to collect are reprints of any articles that have been written about you.Perhaps you wrote a great thesis in graduate {...}
READ MORE
How To Build A Great Marketing Kit Series (4) – A Menu & Description of Services
This is the fourth part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
Your marketing kit needs a single sheet of paper listing a menu, description of services, and fees so that potential referral sources can easily {...}
READ MORE
How to Build a Great Marketing Kit Series (3) – Your Professional Biography
This is the third part of an 11 part series on How To Build A Great Marketing Kit.
Before you read further, you may want to read the introduction here.
For those of us who have spent half of our lives in academia, our stories about our professional lives can become monotonous and predictable rather {...}
READ MORE