Earlier this month, two different professionals in two different states caught my attention when they both used the very same strategy to introduce their skills to their colleagues . . . .
I was hanging out on one of my favorite online discussion lists, the Georgia Therapists’ Network, when I ran across this email from Guneeta Singh, LMSW. (The subject line was “Giving Thanks to My Fellow Clinicians.)
Hello All,
I would like to welcome clinicians for a free relaxation through hypnosis group. Hypnosis allows you to access your imagination by lowering your defenses and assists you in taking in the positive messages that you deserve.
We, as clinicians, spend majority of our time providing services to others, and I would like to offer a free hypnosis session for clinicians to engage in self care and to thank you for the work that you do.
I would like to do this in a small group setting and would like to speak with you individually to gather some information around what you are comfortable with and provide you any information you might want around what to expect.
I am offering this session on Monday, November 14th at 6:00 pm.
I will be looking forward to hearing from you,
Guneeta”
And, then on my other favorite discussion list, the Denver Therapists Network (formerly known as the Denver Private Practice Network), I saw this offering posted by Rachael Skolnik Bonaiuto, MA, R-DMT, LPC.
Introduction to Authentic Movement
Authentic Movement* *is a simple and profound form of movement practice that
allows for a deep listening to what is present in the body and beyond…
When practicing Authentic Movement, participants engage in a simple ritual
to open the form, then with eyes closed sense their inner body-mind
experience. They stay aware of the impulses as they arise within and then
follow sensations, images and stimuli with movement, sound and authentic
expression…This workshop will serve as an introductory to those new and curious about
the form as well as a refreshing renewal of Authentic Movement basics for
experienced movers, providing a space of healing and deep contact with self,
other, and the collective.Fee: *Freely offered* – donations accepted
Location: Denver’s Capitol Hill – The Consulate Center . . . .”
(And, by the way, when I went to Rachael’s website she had another free offering . . . an Ongoing Meditation Group Sit every Friday morning.”
I read Guneeta and Rachael’s posts and thought WOW! These gals know exactly how to market their clinical services to colleagues in a gracious and business-savvy way!
Without saying the actual words, Guneeta and Rachael are demonstrating that
- they understand that their colleagues may be experiencing the stress of the season;
- many colleagues may just be curious about the quality of their particular skills; and,
- still other colleagues may not understand and want to learn how hypnosis / movement therapy / meditation can actually benefit them and their clients!
I hope you are as inspired as I am by Guneeta and Rachael. Take a look at what you offer that is unique or sets your practice apart.
Be creative and be generous . . . . Consider finding a way to show off your own skills and your appreciation, too.
And, then, of course, I hope you will drop back in here to share what you have offered to your own community so that we can learn from and be inspired by you, too!
Please share your thoughts!