If you’ve been following AllThingsPrivatePractice from the beginning, then you know that a marketing calendar is one of my secret weapons. Here are a few ideas for your September marketing calendar . . . .
September 16 is Working Parents Day. How about partnering with a drop-in childcare facility. You can offer a free workshop for the most overlooked of working parents . . . stay-at-home parents while the childcare facility offers free or low cost childcare! Consider topics that might be of interest to stay-at-home parents like Finding Time for Self Care, Holding on to Your Dreams While Holding on to Your Little Ones, and Raising Feminist Boys.
Another marketing opportunity is International Day of Peace on September 21. This is a day set aside to promote
peace and non-violence. Offer to facilitate a book study for other therapists based on Marshall Rosenberg’s book, Nonviolent Communication: A Language of Life.
Yom Kippur, the Jewish Day of Atonement, begins at sundown on Sunday, September 27 and ends at nightfall on Monday, September 28, 2009. This is the most important of all Jewish holidays. It is traditionally spent worshiping and fasting. If you are not Jewish, consider offering to take call or cover other work-related duties for you Jewish colleagues in mental health.
Can you come up with other ideas to market your private practice in September? Drop me a note here to share them.